I just returned from an Emerge Lakeland lunch meeting, and it sparked an idea for a blog post: a great way to build buzz about your business is to get involved in professional organizations such as Emerge Lakeland. These meetings are a great way to get to know other professionals in the area and to [...]

Here’s some great news for Polk County public relations and marketing professionals: the Florida Public Relations Association’s Dick Pope/Polk County chapter has revived its Local Image Awards Competition. Now you can get some good PR for all the good PR you provide to your company and clients throughout the year. To learn more about this [...]

Recently I had a dentist give me a diagnosis that I thought I should get a second opinion on before proceeding. In my city, I’ve never heard one dentist’s name bandied about any more than another’s, so I was stumped as to who to see for this second opinion.   I turned to social networking [...]

I believe that networking is an integral part of building buzz for any business. Luckily for Polk County businesses, there is a great opportunity to do just that on March 7.   The Puerto Rican Chamber of Commerce of Polk County will offer a new spin to this old business activity.  with its “Rapido Networking” event held 8:30- 10:30 [...]

Since I started Lorrie Walker Communications, Inc. last year, I have been incredibly flattered by the hundreds of compliments on my Web site and business card design. Receiving all those compliments made me realize that obviously there are a lot of boring business cards and Web sites out there that aren’t living up to their [...]