No one loves poking around the Internet more than I do. Through my adventures in cyber-wonderland I’ve noticed blogs inundated with a lot of crap content. “Content is king” is the popular mantra, but is content really king? The saying should be “good content is king.” Simply because someone surfing the Internet has time on [...]
It’s that time of the year again! Each year, Time magazine writes the Top 10 of Everything lists to review the outgoing year. We thought we’d put together (an abbreviated) list of our own to sum up the best and worse of public relations in 2011. The Worst Tactics Netflix- This summer, movie enthusiasts everywhere [...]
A kiss is a simple act. It’s the touching of lips in an expression of affection, greeting or reverence. Cultures around the world use a kiss as a form of greeting, a form of expressing gratitude, peace and love. So it is understandable why United Colors of Benetton chose the act of kissing as the [...]
A strong proponent of Internet-based marketing and online public relations efforts, I encourage the use of social media in public relations campaigns where appropriate. The advent of blogs, social networking outlets, and sites devoted to posting and distributing articles and press releases are powerful tools in helping small businesses compete with their larger competitors. We approach PR campaigns and content writing with search engine optimization in mind. Your website is one of your best marketing tools, so it needs to be found easily by your potential clients.
Lorrie Walker Communications Inc.
233 N. Tennessee Ave.
Lakeland, FL 33801
863-614-0555
lorrie [at] lorriewalker [dot] com