“Small business owners frequently hear about that two-year milestone, and how many businesses never make it to that point,” said the Tampa press release writer. “I’m grateful to have made it this far and, even in this tough economy, I see opportunities for growth.”

One way Walker is celebrating the PR agency’s success is by creating an internship in her office. It is open to college students who are juniors and seniors majoring in journalism, public relations or marketing.

Walker sees it as a way of giving back to the profession by providing an avenue for a student to see how what they’ve learned to date is applied in the field.

“I’ve always enjoyed the mentoring process,” she said. “I look forward to giving someone an opportunity to apply what they’ve learned, and I also would like to learn a bit about what is being taught regarding social media in journalism and public relations.”

Walker is a proponent of social media’s many uses in the PR field.
A champion of local environmental efforts, Walker also celebrated the anniversary milestone this year by going green in her office. She replaced old carpeting with carpet made from recycled plastic drink bottles. Not only is the carpet made from recycled content, it also is recyclable, should it need replacement in the future.

Walker also repainted her office walls with no-VOC paint. Volatile Organic Compounds create strong chemical odors and tend to be more concentrated in buildings than outside.
Walker also plans to incorporate more plants into her office décor this month.

“I’ve done what I could to keep the air clean by repainting with low-VOC paint, but I’ve been reading up on how beneficial plants can be to office air quality, so I’m going to add some plants, too,” she said. “I believe that creating a comfortable environment is more conducive to work. I want to be as productive as possible, so I’m willing to try even the little things that will make my office a more pleasant environment.”
Energy-efficient lighting replaced incandescent light bulbs last year in Walker’s office.

Learn More
If you would like to learn more about writing services in Tampa provided by Lorrie Walker Communications, Inc. or you would like more information on the internship opportunity that is available, please visit the agency’s Web site: www.lorriewalker.com or call (863) 614-0555.

About Lorrie Walker Communications, Inc.
Lorrie Walker Communications, Inc. is a public relations agency based in Lakeland, FL that provides services throughout the central Florida area. We offer quality writing and editing services and provides customized public relations packages for small businesses.

Our clients turn to us to cut through the clutter of “fluff” writing and jargon to write compelling copy that accurately conveys their message. They rely on us to provide creative avenues for getting their message out to their market demographic in a fashion that sets them apart from their competition.

We specialize in bringing attention to your business by helping you get your name out there and keeping it in front of the minds of consumers.

If you don’t see your specific needs listed in our services section, talk to us. We may be able to accommodate you. If you request a service we don’t provide, we are happy to recommend a professional who does.
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© 2009 Sinai Internet SEO Marketing and Lorrie Walker. Authorization to post is granted, with the stipulation that Sinai Marketing is credited as sole source. Linking to other sites from this article is strictly prohibited, with the exception of herein imbedded links.

In addition to providing information on the services offered by the public relations agency in Tampa, the new Web site, which launched March 1, features a blog that will provide information on various public relations and journalism topics, as well as updates on the company’s accomplishments.

“As we approach our second anniversary, I felt it was time to do a slight redesign to make our blog dominant on the site,” said President Lorrie Delk Walker. “Our blog is where we will share industry information and keep potential and current clients apprised of what we’re doing.”
Chuck Welch, a Lakeland-based blogging and Web design expert, spearheaded the redesign, which includes a Twitter feed and the ability to subscribe to the blog through an RSS feed or via email.

“In a sense, it seems early to embark on a redesign when the company is just approaching two years in business,” Walker said. “But what started out as a freelance writing business for me has quickly grown into a boutique public relations firm that assists small businesses in promoting themselves.”
For that reason, Walker felt it was time to create a site that more accurately reflected the services offered by the PR firm, she said.

Over the course of the next several months, small businesses will find helpful information on promoting their businesses and insight into other successful small business public relations campaigns.

Lorrie Walker Communications, Inc. provides Tampa editing and writing services to companies in need of articles, press releases, newsletters, brochures and Web content. The company’s writers have a wide range of experience writing for weekly and daily newspapers, as well as local, regional, state and national magazines.
LWC also assists businesses in promoting themselves through various public relations efforts.

“We specialize in bringing attention to your business by helping you get your name out there and keeping it in front of the minds of consumers,” Walker said.

Learn More
If you are seeking help in the area of public relations in Tampa, FL, please contact Lorrie Walker Communications, Inc., (863) 614-0555, or visit their Web site: www.lorriewalker.com.

About Lorrie Walker Communications, Inc.
Lorrie Walker Communications, Inc. is a public relations agency based in Lakeland, FL that provides services throughout the central Florida area. We offer quality writing and editing services and provides customized public relations packages for small businesses.

Our clients turn to us to cut through the clutter of “fluff” writing and jargon to write compelling copy that accurately conveys their message. They rely on us to provide creative avenues for getting their message out to their market demographic in a fashion that sets them apart from their competition.

We specialize in bringing attention to your business by helping you get your name out there and keeping it in front of the minds of consumers.

If you don’t see your specific needs listed in our services section, talk to us. We may be able to accommodate you. If you request a service we don’t provide, we are happy to recommend a professional who does.

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© 2009 Sinai Marketing and Lorrie Walker. Authorization to post is granted, with the stipulation that Sinai Marketing is credited as sole source. Linking to other sites from this article is strictly prohibited, with the exception of herein imbedded links.