It’s that time of the year again! Each year, Time magazine writes the Top 10 of Everything lists to review the outgoing year. We thought we’d put together (an abbreviated) list of our own to sum up the best and worse of public relations in 2011. The Worst Tactics Netflix- This summer, movie enthusiasts everywhere [...]

An office conversation erupted recently about public relations approaches that we despise. I mean really effing hate. We’re sharing them with you as we prepare for 2012, in hope that you’ll leave them behind when you welcome the new year- and avoid being on the receiving end of our Evil Eye Lasers of Death, lest [...]

Danielle Durham has joined the Lorrie Walker Communications, Inc. staff as an intern. Danielle, a senior at Lee University in Cleveland, Tennessee majoring in public relations, actually is splitting her internship between our Lakeland public relations firm and the Downtown Lakeland Partnership. After returning from a trip with Lee University’s Communications Department to Germany and [...]

I changed auto insurance providers and agents recently. I’ve been with the same insurer for about 8 years. My most recent agent “inherited” me after my previous agent retired. I’ve never seen her in person. Never spoken to her on the phone. The last contact I had with her office was the certified letter she [...]

A couple of months ago while talking to my friend Kevin over at Blue Lynx Marketing, he asked me why I hadn’t claimed my Google local listing yet.

Lorrie Walker Communications, Inc. has joined forces with Michael Rose Hair Designs to promote the Lakeland hair salon’s upcoming event: Hair for Hope- a “hairoic” cut-a-thon to benefit women battling cancer.