An office conversation erupted recently about public relations approaches that we despise. I mean really effing hate. We’re sharing them with you as we prepare for 2012, in hope that you’ll leave them behind when you welcome the new year- and avoid being on the receiving end of our Evil Eye Lasers of Death, lest [...]
We are excited to welcome a second student from Florida Southern College to our internship program. Karen Snir is a junior majoring in public relations and minoring in Spanish. Karen says she views this internship is a great step forward. We agree. There’s nothing like learning by doing, and that’s what we offer college interns- [...]
A strong proponent of Internet-based marketing and online public relations efforts, I encourage the use of social media in public relations campaigns where appropriate. The advent of blogs, social networking outlets, and sites devoted to posting and distributing articles and press releases are powerful tools in helping small businesses compete with their larger competitors. We approach PR campaigns and content writing with search engine optimization in mind. Your website is one of your best marketing tools, so it needs to be found easily by your potential clients.
Lorrie Walker Communications Inc.
233 N. Tennessee Ave.
Lakeland, FL 33801
863-614-0555
lorrie [at] lorriewalker [dot] com